Creative Digital Fundraising Ideas for Charities
Digital fundraising can be a lot of fun, and there are some great resources online for charitable organisations and fundraisers. Enjoy getting creative with you
Many organisations are taking advantage of the fun and innovative charity contactless donations available. Digital fundraisers can be fun to plan and fun to watch! As Claire Wyndham, Founder of charity school Koh Tao International Primary, Thailand, stated:
“Having a charity on a remote island, we have had to rely on contactless donations to survive. We were well equipped for COVID-19 in that regard. It is great for charities like ours that contactless donations technology is now trending, more options are becoming available, and it opens up your organisation to larger donor markets.”
Digital fundraisers have become increasingly popular for donors to take charge of their fundraising efforts and enjoy sharing creative and personal messages about their cause.
Fundraising Platforms have taken the internet by storm. These platforms have also taken social media by storm with their user-friendly, easy-to-set-up, and easy-to-share models. Digital charity platform JustGiving, one of the world’s first online charity platforms, has helped donors and charities raise £4 billion for charities since its launch in 2001. Another popular fundraising platform is Virgin Money Giving who has helped 18,000 UK charities and 890,000 fundraisers raise over £685 million.
You need to keep in mind that most of these platforms will charge some kind of fee or take a small percentage of the money raised.
Scan to Give Campaigns
Charity organisations can get creative using QR code technology. Small scale and large scale organisations are coming up with fun and inventive ways to grab the attention of the giving community, placing QR codes strategically within view taking advantage of smartphone users far and wide.
Ideas on QR code placement:
- Salt and Pepper shakers at local restaurants and cafes
- On posters to put up at churches, schools, and community buildings
- On your printed marketing materials
- On product packaging for large and small companies
Online auctions are a trendy way to raise money for charity organisations online. There are numerous digital auction sites available. Organisations can run a live feed from their head office, encourage bidders, and chat with special guests on social media platforms to promote interest. Treat your online auction like an online event.
Digital Auction Sites
Social Media Donation Raffle
One of the benefits of having online contactless donation options is instant tracking of donor information at the click of a button. This information can be used in online competitions and is a great way to get givers to interact with your organisation’s social media accounts.
Every Donor This Saturday Will Be Entered Into Our Super Raffle!
Go to www.charityXX.com and DONATE this SATURDAY
and your email will instantly be put into our raffle.
YOU COULD WIN 2 NIGHTS AT HOTEL BLUE
As you can see, digital fundraising can be a lot of fun, and there are some great resources online for charitable organisations and fundraisers. Enjoy getting creative with your new digital fundraising ideas!