Bloombrain plans to penetrate the ELL market via Metaverse
Bloombrain Learning Solutions is evolving rapidly to cater to the needs of hundreds of millions of non-English medium students and individual learners
Language learning is a process by which learners acquire the ability to learn more than one language. Being bilingual provides an economic edge and acts as a bridge between cultures. Additionally, as students move to different countries to pursue better education, offline, blended, and online language learning courses are widely adopted to improve communication skills. The English language learning market is expected to grow at a CAGR of 6.2% from 2020 to 2027 to reach $54.92 billion by 2027.
Bloombrain Learning Solutions is evolving rapidly to cater to the needs of hundreds of millions of non-English medium students and individual learners for English language training by team 500+ Qualified Content Experts and Trained Certified Soft-Skill Trainers . The global demand for higher education is expected to increase through 2040, and nearly 600 million students will be enrolled in universities around the world by 2040. According to a report prepared by Google Inc. (U.S.), there will be 280 million students enrolled in schools by 2021. This large number of students presents a unique opportunity for us to expand our product portfolio for English language learning platforms.
The overall English language learning market is segmented based on methodology, end user, and geography. Based on methodology, the English language learning market is categorized into blended learning, offline learning, and online learning. In 2020, the blended learning segment accounted for the largest share of the overall English language learning (ELL) market. Factors contributing to the large share of this segment include the increasing need for personalized learning for students, rising importance for effective learning methodology, the ability to manage to learn at individuals’ own pace, and flexibility. In less than 2 years since inception, we have seen tremendous growth of our user-base on our website, mobile app and organic enquiries on mail and IVR. We have 1 lakh+ users joining our platform in a month out of which 15k+ are active on a daily basis to access our content / live classes. We are currently Ranked #1 organically on Google Search for Public Speaking and Personality Development Classes which has helped us gain tremendous organic traffic from across the globe. Our USP is providing best in class service and quality at best affordable rates and our focus is to have students who are willing to learn and express themselves to join our platform and discover their personalities. We are also offering scholarships to students with good academia.
Our Vision is to provide an immersive teacher-led online classroom experience to kids by creating a best in class teacher’s academy and content resources hosted on our platform. We think Metaverse is an exciting new technology which has the potential to revolutionise education. The era of Ed-tech 2.0 with Metaverse is not far and hence we are working on a hybrid model of teaching and delivery which will soon be launched in our Mobile App v2.0 due for release this year.