Wild Posting Highly Effective Outdoor Advertising
Wild posting is a form of advertising where posters are placed in multiple locations.
What is Wild Posting?
Wild posting is a form of advertising where posters are placed in multiple locations and mostly on the urban areas to attract maximum exposure. Wild posting is an inexpensive way of advertising that offers a huge exposure for marketers, especially in the film industry (concerts) to drive awareness. Wild posting is one of the effective ways to reach people and enhance your brand popularity.
Why wild posting?
Wild posting encourages consumers to interact directly with media. This type of engagement allows the message to be seen in a wide area, including parties, garages, and others etc
Steps To Do Effective Wild Posting
1. First, decide whether Wild Posting is right for your business and when finally decided to go with Wild posting advertising then start brainstorming that where you get more exposure putting banners. If you are selling a fitness related product, for example then you targeted market area should be near popular gyms.
2. Creating a poster with bright colors work best when you to stand out. Try to use large headlines while creating posters that attract the viewer even from the large distance. You can also put some call to action things on your poster so that the viewers can easily take action.
3. It is important to know that where you posting your flyers. Staple work best on wood surfaces, the tape should be best for windows and for bulletin boards thumbtacks.
4. You can hire a street team or any volunteers to put up posters around the targeted areas.
Wild posting is an effective marketing strategy that directly put you to the street marketing and promotions. If its plan properly then it's easy to engage a large audience and build customers.