Which HR trends will dominate the industry in 2021
2020 changed the face of HR as the office adopted the new normal. But what HR trends will dominate in 2021?
Just like the rest of us, HR professionals are also facing the same challenges, a global pandemic has made us experience. They are also working in an atmosphere of uncertainty and even they have to drastically modify their ways of working. They are learning how to best lead, care for and engage the people working with them.
Be it, leaders or employees, everyone is going through the same challenges with the same stressors and disruption all over the world. Amid this global crisis, it is very important to update HR operations to keep pace with the constantly evolving global market. 2021 is not going to be any different than 2020. However, by following the latest trends in HR business operations can be simplified.
Why do we need to update HR practices?
We are in the middle of a global pandemic and circumstances are odd for all of us. However, there is still a silver lining when looked at from both HR and employee perspectives. All of us are on the same page and together we can evolve to overcome the barriers caused by this healthcare crisis. In this article, we are going to discuss HR trends that will dominate 2021. So without further ado, let’s get to the details.
HR trends to dominate 2021
Following are some of the HR trends that will dominate the corporate market in 2021:
1. Internal solutions for talent mobility:
The fluid movement of employees within a company is known as internal talent mobility. The HR department needs to mobilize teams to align with the growing and evolving needs of the organization.
They need to mobilize internal talent to prevent layoffs. They can go for alternatives such as redeployment of employees from the slow business area to a high demand area. It can be done either on a temporary or a permanent basis. This will be very beneficial for the company in the longer run. The institutional knowledge will be retained and employees will be up-skilled. This technique will allow the organization to innovate, strengthen the workforce and grow even during unfavorable economic conditions.
2. Bringing in talent directories to mobilize talent:
Talent mobility is not possible in all cases. Organizations may have to let go of their employees in certain cases. In the unfavorable conditions we are faced with today, it is hard to find better talent when needed. However, with the rising joblessness, a big segment of the population is actively seeking jobs. It makes it even harder to find the right talent. In such cases, branded talent directories serve as a great solution.
- What are branded talent directories?
Branded talent directories include searchable and public-facing websites that connect highly active job seekers with related hiring managers. These directories make it easier for potential employers to get in touch with the professionals who possess the skills in demand. This improves the ability of an organization to hire fresh talent that too, from the organizations working within their niche.
3. An increase in freelance and gig employment:
One section of the industry that has significantly grown during the Coronavirus pandemic is the gig economy. It is expected to grow even further by the end of 2023. There are more freelance and gig workers available in the market than ever before. With the rise in unemployment rates, people are resorting to freelance jobs.
Freedom to work remotely and flexibly is another reason behind the rise of the freelance and gig market. It also provides people the opportunity to get into multiple fields simultaneously. In 2020, HR departments will look for talent that possesses more than one skill. This will cause a rise in the gig and freelance employment.
4. Performance analytics in HR:
The last decade was the era of increased technology use. The majority of the processes were driven by data. The same technologies will be dominating the hiring processes in 2021. These technologies have become an important part of the recruitment process in the past years.
- The use of data analytics in the hiring process:
Leveraging data and analytics in HR can help in predicting patterns and trends from job applications, resumes, tests, and even the social media profiles of potential employees. This data will help employers in finding the best fit for the roles being offered. They can compare the data acquired with other candidate’s data and choose the candidates who suit their organization the best.
5. Tech-enabled mentorship and learning:
It is no easy feat to offer employees what they need to perform their best at work. However, technology can change that and improve employee retention strategies.
By using technology the right way, you can create individualized experiences for employees. These experiences will be driven by their behavior in the work settings. These strategies will ensure that employees feel connected and produce their best in the provided settings.
- The use of AI and Machine learning in HR:
Conversational AI and machine learning are a few of those tools that can create unique experiences for employees. These experiences will be based upon the individual and unique journey of each of the employees. It will provide them personalized help and curate content that enables them to give their best while at work.
It will also make it easier for them to connect with their peers and recommend job roles. Conversational AI can also create a homely feeling for the employees. It can use emojis to add more casualness to conversations.
5. Elimination of friction:
In 2021, one of the goals of the HR department is going to be the improvement of an employee’s work life. This will only happen if friction between operations is removed. It can be really hard on the employees to take on new roles and develop expertise and new skills while keeping up with emails and daily tasks. HR professionals can make this experience easier for them by making it more convenient for them to search for information. This way they can ensure easier and faster completion of tasks.
The Coronavirus pandemic has changed every aspect of people’s work and personal life. To keep up with the changing needs of the organizations, the HR departments need to switch to the latest HR trends. 2020 has taught us many lessons that will be implemented to strengthen the workforce and to streamline business operations and adopt the new normal. These trends will lead to the creation of better work systems that suit changing corporate landscape better.