The Marketing Alliance

We are marketers working together to educate more people in the world of marketing, ONLINE & OFFLINE.

10 Easy Ways to Make Your Brand Voice Stand Apart

10 Easy Ways to Make Your Brand Voice Stand Apart

Like most entrepreneurs, you want your brand to stand apart. And perhaps to effect change and move people’s way of thinking. Here’s a few ways to get started.

FOUR ENTREPRENEURS BAND TOGETHER TO GIVE BACK BY PROVIDING INSPIRATION AND GRANT

FOUR ENTREPRENEURS BAND TOGETHER TO GIVE BACK BY PROVIDING INSPIRATION AND GRANT

ERICA EHM, TONY CHAPMAN, NATASHA KOIFMAN AND JED SCHNEIDERMAN ALSO LEND THEIR SUPPORT

Antidote For Unresponsive Marketing Content

Antidote For Unresponsive Marketing Content

If you’re not attracting enough prospects – or the right ones – you must consider the reason why. All too often, the answer comes down to unresponsive marketing

How Do you Brand Your Company?

How Do you Brand Your Company?

Is branding your logo or is much more than that? We explore how to find your branding messages and grow brand awareness.

How to Crack The Content Code … Tell Stories

How to Crack The Content Code … Tell Stories

Google is always looking for content, and for your company to climb the Google rankings, you need to keep your content fresh.

5 Tips for Generating SEO Friendly Content

5 Tips for Generating SEO Friendly Content

Ideas for the do it yourself digital marketer for best practices in creating SEO friendly content that is valuable to your site visitors.

9 Tips to Keep your Small Business Alive During the Pandemic

9 Tips to Keep your Small Business Alive During the Pandemic

Small businesses are struggling during this Pandemic. It may take some time for the economy to bounce back. Here are some ideas to pivot your business.

7 Ideas to Use “Found Time” During COVID-19

7 Ideas to Use “Found Time” During COVID-19

During this COVID-19 pandemic, nothing is as usual. Here are 7 ideas to help you take back a bit of control in your business.

Optimizing Your Location Page for “Near Me” Search

Optimizing Your Location Page for “Near Me” Search

Local businesses need to know how to optimize for their specific area. Standing out in local searches is the best way to get the majority of queries.

6 Tips for Writing Conversational Content

6 Tips for Writing Conversational Content

Conversational copywriting resonates with your audience. Here are 6 tips to ensure your content sounds like you’re having a conversation with a friend.

Google’s Search Ranking and Things You Might Have Missed About It

Google’s Search Ranking and Things You Might Have Missed About It

A do it yourself (DIY) article for people trying to catch Googles attention for their website.

5 Questions You Must Answer to Grab Your Website Visitor’s Attention in Seconds

5 Questions You Must Answer to Grab Your Website Visitor’s Attention in Seconds

Your Website has a lot to do in a fraction of a minute. Here are 5 questions you need to ask to ensure prospects stick around.

The Content Productivity Map. 4 steps for the #localbusiness to get found online

The Content Productivity Map. 4 steps for the #localbusiness to get found online

This is a back to basics approach to how to get found online and get the most out of the Internet.

4 Tips for Creating Extraordinary Content with Inbound Marketing

4 Tips for Creating Extraordinary Content with Inbound Marketing

Content is one of the pillars of Inbound Marketing.

Are you Leveraging the Power of Linkedin?

Are you Leveraging the Power of Linkedin?

Linkedin is THE most powerful social platform for building business relationships. If you want to be taken seriously, your Linkedin presence is important.

7 Actionable Strategies For Greater Social Media Impact

7 Actionable Strategies For Greater Social Media Impact

To get the most out of your social media efforts, here are my top 7 actionable strategies to ensure your brand is receiving optimal impact.

Become a Catalyst of Connection

Become a Catalyst of Connection

You want to connect in a way that you create a reputation and are memorable. It’s not just who you know, it’s who knows you!

11 Essential Marketing Hacks for Entrepreneurs

11 Essential Marketing Hacks for Entrepreneurs

These marketing hacks will save you so much time and money you will wonder what you did without them. And as a bonus, many of these essential hacks are FREE!

5 Ways You May Be Giving Away Your Power In A Sales Conversation

5 Ways You May Be Giving Away Your Power In A Sales Conversation

Your offer may be priced right, but your conversation could have prospects walking away. Don't make these mistakes!

4 Animals that teach us to how make any business organization a success !

4 Animals that teach us to how make any business organization a success !

Business, Organization, Entrepreneur, Leadership, Vision, growth, Branding, Brand positioning, sales, lead generation, personal branding, thought leadership.

"Everything You Can Imagine Is True said Pablo Picasso" - Abhinav Misra

"Everything You Can Imagine Is True said Pablo Picasso" - Abhinav Misra

Business, Organization, Entrepreneur, Leadership, Vision, growth, Branding, Brand positioning, sales, lead generation, personal branding, thought leadership,

Write An E-book That Will Knock Your Reader’s Socks Off

Write An E-book That Will Knock Your Reader’s Socks Off

At some point you may have considered creating a brilliant complement piece, such as an ebook, to crown your digital content strategy.

Digital Marketing Ideas to Improve Your Brand's Growth

Digital Marketing Ideas to Improve Your Brand's Growth

To earn more profit from a business, it is best to explore your business in a digital platform where you can promote your product or services globally.

I am an Imposter! Where did that come from?

I am an Imposter! Where did that come from?

As you turn the page on a new month and what is possible, what can you do to step into your most brilliant self, as a leader, business owner, person?

How To Use Content Marketing To Maximize Impact

How To Use Content Marketing To Maximize Impact

Here are 10 things you should consider when creating content and how to share it for maximum impact.

Social Media Marketing Strategy and Its Importance

Social Media Marketing Strategy and Its Importance

Social media marketing is a must-have strategy for any organization that wants to grow their online presence.

Life is a Series of Champagne Moments

Life is a Series of Champagne Moments

I read the quote “life is a series of champagne moments”, while we were visiting. It made me pause to think about the reality of that statement.

Create an Additional Revenue Stream with Online Courses

Create an Additional Revenue Stream with Online Courses

If you already have an established business, you can create an evergreen additional revenue stream by developing online courses in your area of expertise.

Does Your LinkedIn Photo Look Influential?

Does Your LinkedIn Photo Look Influential?

The headline says it all. "Does your LinkedIn photo look influential?"

3 Steps to Influence Your Personal Brand & Become a Thought Leader

3 Steps to Influence Your Personal Brand & Become a Thought Leader

Thought leadership is not just about being known – it's being known to make a difference.

Is a One Page Website a Good Idea?

Is a One Page Website a Good Idea?

If you are a startup, you may think you don't have a lot to say, therefore a one page website is an easy way to get started? Not so and we explain why.

How to Banish Self Doubt & Be Authentically You

How to Banish Self Doubt & Be Authentically You

Self-doubt can strike at any time to anyone – so, you're in good company. Here are 5 steps you can take to ensure you win the battle.

The "Small Stuff" Can Have A Big Impact

The "Small Stuff" Can Have A Big Impact

It's all about the details - the small stuff - that can make or break your goal achievement strategy.

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