Tips to Avoid Failure in Search Engine Optimization

Tips to Avoid Failure in Search Engine Optimization

This article will prove helpful in showing you what you are doing right, what you should be doing to have your SEO successful, and what you should not be doing.

Everyone is an expert in their own right when it comes to search engine optimization. Many a time, you will get advice from the so-called SEO Consultant, and what's intriguing is the fact that some of the information you get will be conflicting altogether The big question comes in, what's the problem? Googles intended obscurity of results will not give you an opportunity by any chance to test what's working in real time. So even when you make a mistake, it will not be so obvious, making it hard to notice it right away. It is expected that in any course that you opt to take, or the strategies you lay in place in SEO, there are always pitfalls, challenges, and stumbling blocks.

1. DON'T Use Unnatural, Paid for or Spammy Links

Nowadays, it is more about how much you write, but the quality of what you are writing. Some years back, it was common to generate unnatural links without consequence. However, as time moved by, it became too much widespread, and the practice had to be halted. For a while, the Black Hats came up with some skilled technique, such as exact match domains, the spinning of content, and other links schema technologies. In so doing, they moved up their ladder, to the top Googles SERPs by doing contrary to the rules. However, nowadays, trying to generate unnatural and spammy links is a direct route to failure. It would be unwise for you to think that you could joke about with Google, and just to put it, Google knows when you are trying to mess around with the system. The best action to take is spending some of your time to implement clear SEO strategies.

2. Never Stuff Your Article with Keywords

This is so common for newcomers. It is easy to be tempted into thinking that overstuffing your content with the keyword will help, but it doesn't. While on the other hand, Google doe needs keywords, overstuffing your content with too many keywords makes your article look spammy. It might be difficult for you to write keyword focused content without overstuffing keywords, but try writing content that the keywords flow naturally and don't sound forced. Otherwise, you will be doing the exact opposite of what is expected. Despite the instructions and advice given, don't fall for the trap of overstuffing your article with keywords, instead, try making it keyword focused without necessarily overusing them.

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