The eContent Revolution
Let make this very clear...IF LOCAL business gets on board and truly COLLABORATES, they have the ability to take business back from the Goliaths that swallowed them up over the last 20 years.
Are you a local business?
The eContent Revolution is your opportunity !!
What have we seen?
Over the past 20 years, local businesses have remained trusted and more knowledgeable in many cases than the bigger businesses.
The difference is that the big businesses had the ability to deliver more messages more cost effectively than the small business owner.
Time to change all of that...
If you have...
1) Your Knowledge & Passion
2) And...Your Network
You are ready...
With knowledge and passion you can build trust...
With trust you can build relationships...
With relationships, you can build business...
With your network, you can validate your knowledge...
Let's talk briefly about passion.
If you don’t have the passion for what you are doing, it is going to be very hard to convey the “tone” to earn trust.
A quick story. River Pools and Spas, a very small pool installer (AND NOW MANUFACTURER) was struggling with their business. They loved their business and just couldn't figure it out.
Back in 2009, the group decided to write about their passion - pools.
They wrote about everything. They wrote about pricing, quality, what to expect with the mess around your house during construction.
Wanna know what happened?
Google started to pick them up. People started to read what little old River Pools and Spas had to say. They expressed their tone and passion.
And... They STARTED TO BUILD TRUST. In the spring months, River Pools and Spas often sees over 700,000 people in the US going to their website to learn about pools.
THEIR BUSINESS HAS GROWN
Why? Because they participated in the eContent Revolution.
Are you telling me I have to write on the Internet?
Think like a consumer!!
Do you think as a consumer you want to do business with someone not willing to express their passion?
That little intersection where people read your eContent, and feel like you have answered exactly the question in their head is when they pick up the phone and call you.
There is no choice - This is Now!
If you are a small business owner, the opportunity to create eContent as good as the big businesses and get found online is right in front of you and it's time to participate.
Ready to eVolve your business?
Klusster helps businesses no matter what their size, to participate and grow through the eContent Revolution. Let's get going!
Build Content - Build Trust - Build Business!
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